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Olga Haley
Leopold Ketel & Partners
olga@leoketel.com
Office: 971-244-0661
Mobile: 503-860-0848

 

 

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YAZI GINGER FLAVORED VODKA

Founded in 1934, Hood River Distillers is the Northwest's oldest and largest importer and producer of distilled spirits. Pendleton Blended Canadian Whisky, Pendleton 20-Year-Old Director's Reserve Whisky, Broker's London Dry Gin, Cockspur Rums, Yazi Ginger Vodka, Knickers Irish Cream Whiskey, ULLR Nordic Libation and Spudka Vodka are just a few of the nearly 50 different labels and brands distributed by the company.

For more information on product availability, call our sales office: 503-574-3693. Where legal, HRD products can also be purchased online at www.samswine.com.

 

Press Releases

FOR IMMEDIATE RELEASE:

Yazi Ginger Flavored Vodka Helps Kick Off Aveda Institute Portland’s Grand Opening Festivities

PORTLAND, Ore.—December 15 marked the grand opening of the brand new Aveda Institute located in Portland’s trendy Pearl District.  Yazi Ginger Vodka was there as the exclusive spirits sponsor to help kick off the celebration.

Guests at the highly festive event sipped on Yazi Gingertinis as they checked out the Aveda Institute’s new digs.  A smashing success, the party boasted more than 700 guests during the evening.    

Described by some party attendees as “dangerously delicious,” Yazi, a super premium product created and distributed by Hood River Distillers, gets its sensual and slightly spicy taste from natural ginger flavoring, along with orange, lemon, cayenne, red pepper extracts and glacier-fed Mt. Hood Spring water.  It is available for purchase at area liquor stores and can also be found on many bar and restaurant drink menus in Portland. 

To make the Yazi Gingertini pour 2 parts Yazi Ginger Vodka, 1 part triple sec, 1 part cranberry juice and 1 part lime juice into a chilled cocktail shaker half full of ice.  Shake until well chilled and serve up in a martini glass garnished with a lime wheel.

Founded in 1934, Hood River Distillers is the Northwest’s oldest and largest importer, producer and bottler of distilled spirits.  Pendleton Whisky, Broker’s London Dry Gin, Cockspur Rums, Yazi Ginger Vodka, Knickers Irish Cream Whiskey, ULLR Nordic Libation and Spudka Vodka are just a few of the nearly 50 different labels and brands distributed by the company.  For more information, visit www.hrdspirits.com or contact the company’s sales office at 503-574-3693.

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FOR IMMEDIATE RELEASE:

Yazi Ginger Flavored Vodka Created for Women

Spicy vodka packaged in elegant French glass bottle

HOOD RIVER, Ore.Yazi Ginger Flavored Vodka, a super premium product created and distributed by Hood River Distillers, is arriving in select bars and liquor stores across the nation with the women's market in mind.

Natural ginger flavoring gives Yazi its sensual and slightly spicy taste, along with orange, lemon, cayenne, red pepper extracts and glacier-fed Mt. Hood spring water.  Long the subject of folklore, ginger is said to have mystical powers that bring harmony to life and love.  In many parts of the world, ginger is known to be an ingredient in love potions.

The new packaging captures the essence of romance with a perfume bottle shape. Rich red side accents and a shiny red neck wrap add an exotic touch, while a spiraling dragon etched on the imported French glass adds an intriguing element to the overall design.

"Back-lit on a bar shelf, Yazi is sure to stand out among the usual tall thin bottles favored for many other vodkas," said designer Andrew Reed of Leopold Ketel & Partners, Hood River Distillers' marketing firm.

A 750ml bottle will retail for about $30. 

In addition to the glamour of the creative packaging, professional and amateur bartenders will want to try three recipes (included with this news release) that call for the gingery snap of Yazi.

"Yazi should be popular on restaurant cocktail menus too, because its flavor is complementary to Asian foods, one of the most extensive and ongoing culinary trends in the United States," said Ken Kossler, HRD’s vice president of sales.

Yazi Ginger Flavored Vodka is just one more creation from Hood River Distillers’ R&D department, which develops unique new recipes based on trends and public demand.